{"id":19461,"date":"2025-02-06T12:20:36","date_gmt":"2025-02-06T11:20:36","guid":{"rendered":"https:\/\/www.olioaroldo.com\/?p=19461"},"modified":"2026-10-13T13:13:20","modified_gmt":"2026-10-13T11:13:20","slug":"aroldo-the-evolution-of-tradition-into-a-new-brand-identity","status":"publish","type":"post","link":"https:\/\/olioaroldo.com\/en\/aroldo-the-evolution-of-tradition-into-a-new-brand-identity\/","title":{"rendered":"Aroldo: the evolution of tradition into a new brand identity"},"content":{"rendered":"\n
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We are proud to present the new look of Aroldo<\/strong>, our Italian organic extra virgin olive oil<\/strong>. A new, elegant, minimalist, and refined design that expresses the essence of our philosophy: quality, authenticity, and deep roots in our land.<\/p>\n\n\n\n

A restyling that speaks of quality and authenticity<\/h2>\n\n\n\n

Aroldo organic extra virgin olive oil has been updated with an elegant and minimalist design, while maintaining its roots in tradition. The new look expresses refinement, naturalness, and superior quality, distinctive elements of our oil.<\/p>\n\n\n\n

New bottle: elegance and functionality<\/h2>\n\n\n\n

The new 0.500 L bottle features a matte black design, an aesthetic and functional choice that:
\u2705 Protects the oil from light for optimal preservation.
\u2705 Provides a premium look, perfect for the finest tables.
\u2705 Offers an ergonomic and secure grip, ideal for everyday use.<\/p>\n\n\n\n

Minimalist and refined label<\/h2>\n\n\n\n

Aroldo’s new label combines simplicity and character, focusing on a clean color palette:<\/p>\n\n\n\n

Black and white to evoke the product’s excellence.
A stylized illustration of an olive tree, a symbol of our agricultural tradition.
A nod to our Italian origins with a small Italian flag.
A quality oil with a new look<\/p>\n\n\n\n

More than just aesthetics: the quality of Aroldo oil remains unchanged, with excellent organoleptic characteristics:
\u2714 Low acidity and a high concentration of polyphenols.
\u2714 Intense aroma, with notes of fresh grass, artichoke, and almond.
\u2714 Balanced flavor, between bitterness and spiciness, perfect for enhancing any dish.<\/p>\n\n\n\n

Discover Aroldo’s new identity<\/h2>\n\n\n\n

Our passion and dedication are reflected in every detail. Come and discover the new bottle and let yourself be captivated by the authentic essence of Aroldo oil.<\/p>\n","protected":false},"excerpt":{"rendered":"

Aroldo organic extra virgin olive oil is renewed with an elegant and minimal design, maintaining its roots firmly in tradition.<\/p>\n","protected":false},"author":1,"featured_media":19432,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[43],"tags":[],"class_list":["post-19461","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-knowing-evo-oil"],"_links":{"self":[{"href":"https:\/\/olioaroldo.com\/en\/wp-json\/wp\/v2\/posts\/19461","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/olioaroldo.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/olioaroldo.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/olioaroldo.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/olioaroldo.com\/en\/wp-json\/wp\/v2\/comments?post=19461"}],"version-history":[{"count":2,"href":"https:\/\/olioaroldo.com\/en\/wp-json\/wp\/v2\/posts\/19461\/revisions"}],"predecessor-version":[{"id":19803,"href":"https:\/\/olioaroldo.com\/en\/wp-json\/wp\/v2\/posts\/19461\/revisions\/19803"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/olioaroldo.com\/en\/wp-json\/wp\/v2\/media\/19432"}],"wp:attachment":[{"href":"https:\/\/olioaroldo.com\/en\/wp-json\/wp\/v2\/media?parent=19461"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/olioaroldo.com\/en\/wp-json\/wp\/v2\/categories?post=19461"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/olioaroldo.com\/en\/wp-json\/wp\/v2\/tags?post=19461"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}